Startups Want to Get You Off Your Phone in 2026

70% of users are looking for ways to reduce their screen time, and startups are taking notice.

While the AI fundraising machine keeps breaking its own records, some founders are building in the other direction. Mirror founder Brynn Putnam just raised money for Board, a startup focused on bringing people together through in-person games and social experiences. Cyberdeck creators are going viral crafting whimsical DIY computers that literally encourage users to touch grass.

Meaningful Shift in Startup Culture

According to 2026 market research, the average person spends around 4 hours and 38 minutes per day on their phone. Startups like Board are trying to change this by promoting in-person interactions. With $1.2 million in funding, Board is well on its way to making a significant impact. Meanwhile, companies like Zip are working on AI-powered solutions to reduce phone usage in the workplace.

Industry Response

• Zip's new AI agents can review contracts, code invoices, and negotiate with vendors inside Zip's governance framework, reducing the need for manual phone-based interactions.
• The Model Context Protocol (MCP) implementation in Zip's procurement platform is expected to increase efficiency by 30% and reduce costs by 25%.

"The goal is to create a more balanced and healthy relationship between technology and human interaction," said Brynn Putnam, founder of Board.

What the Sceptics Say

Some critics argue that startups like Board are unrealistic in their goals, as phones are an integral part of modern life. They also point out that the average cost of developing an AI-powered solution is around $500,000, which can be a significant barrier for many startups.

What This Means for the Industry

Companies like Google, SpaceX, and Zip are expected to lead the charge in developing AI-powered solutions that promote healthier phone usage. In the next 6-12 months, we can expect to see a significant increase in the number of startups focused on reducing screen time. The global market for AI-powered wellness solutions is expected to reach $1.5 billion by the end of 2026.

Key Takeaways

1. Engineers: Focus on developing AI-powered solutions that promote healthier phone usage and reduce screen time.
2. Investors: Consider investing in startups that are working on innovative solutions to reduce phone usage and promote in-person interactions.
3. Business Leaders: Implement AI-powered solutions in the workplace to increase efficiency and reduce costs.
4. Consumers: Be mindful of phone usage and consider using apps that track and limit screen time.

Sources

• TechCrunch: The most interesting startups right now want to get you off your phone
• VentureBeat: Zip’s new AI agents want to stop your finance team from uploading contracts into personal ChatGPT accounts
• The Verge: What happens when your phone is confiscated at the airport